Snow PR SS12 press day

I recently popped by Snow PR‘s showroom to get a closer look of their client’s SS12 collections. I was fortunate enough to see the collections at LFW but I always love seeing my favourite pieces close up and seeing the prints, details and embellishment; it’s almost like gaining a whole new perspective and appreciation for the collection. 

Own The Runway – Low priced label On The Runway didn’t show at LFW and is completely new to me. The shoe collection blew me away. The term on-trend really makes me cringe but that’s exactly what they are. With such an overwhelming choice, it was so hard to choose favourites. Glittery, animal print, platforms, chunky heels, lace ups; I want them all!

PPQ – This collection was one of the highlights of LFW. Although I adore the quirky PPQ crest print, I really liked the cute, pastel pieces in lightweight tweed and silk. 

Joanna Hynes – As exquisite up close as it was from a distance, a really strong debut collection. One to watch. 

Jena Theo – The duo who won Fashion Fringe back in 2009 count Hilary Alexander as a fan and it’s easy to see why. Their show is always one of my favourites during LFW and their pieces are as stunning in person as they are on models strutting down the catwalk.