Abstract, blurred prints at Isabella Oliver 365

I’ve got to confess, I’m wasn’t a huge Isabella Oliver fan before but these gorgeous blurred floral prints have shown me the error of my ways. More than just a maternity label, the Isabella Oliver 365 label focuses on easy, wearable pieces with everyday basics as well as more directional, fashion-forward pieces like these dresses and pretty silk blouse. The gorgeous blurred prints are the perfect antidote to the predictable stripes, brights and whites which are around at the moment while being bright and summery. I actually think the blouse is my favourite, I’d contrast the prettiness of it with khaki shorts to dress it down or wear it with slightly high maintenance white jeans to show off the beautiful colours. 

Reena Rai

Reena Rai is a 30-something London-based fashion, travel and lifestyle blogger. She has been blogging for 10 years (!), previously at fashiondaydreams.com before launching her self-titled blog.



  1. yiqin;
    April 22, 2011 / 7:53 pm

    awesome prints 🙂

  2. Amber
    April 27, 2011 / 5:23 am

    love this dress!

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