Catwalk Genius puts a new spin on the term ‘investment piece’. The concept behind public-funded collection is they let you invest in collections. All you have to do is find a brand or designer you love and you buy shares from as little as £11 in return for profit and perks. It’s often the simplest ideas which work best, designers often need investment and people, well people just love fashion. Once the target amount has been raised, the collection goes into production. Katie Eary decided to use Catwalk Genius and it worked for her, her collection is going on sale today. Katie is known for her use of digital prints and already has a following, the likes of Lady Gaga, Roisin Murphy and Courtney Love. I absolutely love the feather dress which Ben Grimes is looking stunning in.
The collection is available to buy at the Catwalk Genius shop.
Hi there-what a fabulous idea and really lovely pieces too!
Style Eyes says
Have just published about this too but never realised how good the t shirt/ leggings combination looked in the second picture. I am really tempted!
Couture Carrie says
That first dress is divine!xoxox,CC
Don't Shoe Me says
cool stuff…must check out catwalk geniushttp://www.fashiondaydreams.com/2010/09/katie-earys-investment-pieces.html